Tuesday night, at the brand new
Loew's Hotel Atlanta, local author and New York Times Bestseller
Emily Giffin hosted a private signing for her new novel, "Heart of the Matter". We were privileged to be the florist for the event, using her signature color from the book cover, PURPLE...and anyone who knows Foxgloves & Ivy knows we love purple.
Highland Bakery provided a cake,
Soiree Catering showcased their cocktail fare,
Eventologie and
Sequel Marketing were charged with planning.
Barnes and Noble provided the books - IN FACT, they sold out and had to make an emergency run to the store to get more!!
"The Atlantan" was the media sponsor and
BBJ Linen provided exquisite new linens from their line. The VIP party was 6-7, and the invited guests arrived around 7pm for the party.... Emily sat at her table from 6pm until 11pm signing all books...she is such a wonderful lady and very gracious... she greeted and talked with every single guest in the line...posing for photos as well. Poor thing, she had to be on a plane for New York City this morning to prep for her NYC Booksigning... what an inspiration!!
Special thanks to our publicist and friend,
Meg Reggie, for getting us involoved. Another of our friends, Atlanta shoe designer Ann Roth attended as our guest and will be designed new patterns based upon the artwork from the book cover.. inspiration comes from the most unlikely places.
Inny... you rock... loved being at the Loew's Hotel Atlanta... let's do it again soon! The staff at the hotel is nothing short of top-notch... they treat the vendors as if we were guests... well done and we can't wait to be there again.
Emily...best of luck (as if you need it!) unitl next time....
These photos were from us, Ann Roth and a few others... we're waiting on the pro shots a bit later.
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